50 Year Old Popcorn Machine Feeding Nostalgia
Marc Gordon - June 21, 2018

Lester

By Shel Silverstein

Lester was given a magic wish
By the goblin who lives in the banyan tree,
And with his wish he wished for two more wishes-
So now instead of just one wish, he cleverly had three.
And with each one of these
He simply wished for three more wishes,
Which gave him three old wishes, plus nine new.
And with each of these twelve
He slyly wished for three more wishes,
Which added up to forty-six -- or is it fifty-two?
Well anyway, he used each wish
To wish for wishes 'til he had
Five billion, seven million, eighteen thousand thirty-four.
And then he spread them on the ground
And clapped his hands and danced around
And skipped and sang, and then sat down
And wished for more.
And more...and more...they multiplied
While other people smiled and cried
And loved and reached and touched and felt.
Lester sat amid his wealth
Stacked mountain-high like stacks of gold,
Sat and counted -- and grew old.
And then one Thursday night they found him
Dead -- with his wishes piled around him.
And they counted the lot and found that not
A single one was missing.
All shiny and new -- here, take a few
And think of Lester as you do.
In a world of apples and kisses and shoes
He wasted his wishes on wishing.

There’s certainly no shortage today of competitors in the entertainment industry, between television, apps and games on our phones, and videos streamed into our homes. They are all just a mere click away.

 

A one century old, one screen theatre to be found in Lexington, Tennessee had decided to take a nostalgic approach in getting customers to keep on coming. They’ve done this by using a popcorn machine that’s an entire 50 years old.

 

According to Campbell-Watts, the popcorn marker, every business needs to do something unique in order to set them apart.  The popcorn sits in a kettle the size of a soup pot in a machine that’s even taller than he is.  They refer to the machine as It. It makes incredible popcorn, and the name was inspired by the Addams family, sort of like Cousin It is just hanging out over here kind of thing.

 

The family took over the theatre about two years ago, and many of the locals are overjoyed to have the place back in action with the same nostalgic feel with some large buttered popcorn (or two).